Editorial

Leadership,operations, and stories.

Journalism is the foundation of my content work. I have launched publications and editorial units, led teams, shaped voice and story direction, and managed complex packages across platforms.

Editorial leadership

Bleacher Report

Created and led a Special Projects unit for premium, multiformat work, supported by a launch calendar, monthly brainstorms, a Writers’ Room, a cross-departmental Editorial Board, and biweekly pitch and production meetings.

SB Nation

Led strategy and daily operations for 20-plus editors and freelancers, including roadmaps, playbooks, voice guidance, pitch tracking, and audience, SEO, and publishing workflows.

ESPN’s The Undefeated

Helped launch the sports-and-culture vertical and shape its voice, site experience, audience development, social direction, and publishing operations.

The Shadow League

Launched the digital-media startup, led editorial strategy, commissioned its CMS and site design, and served as editorial lead through two seed-funding rounds.